The privacy policy a parent would write.

What we hold

Your recordings (audio + the transcripts we generate from them), your photos (if you attach any), the prompts you’ve answered, and your account details (name, email). Recordings are made by adults — about their children, or with their children present and speaking. The account always belongs to an adult; children don’t have accounts.

Children’s data, specifically

A child’s voice is personal data of a particularly precious kind. So: everything is private by default— nothing you record is ever public, discoverable, or shared beyond the people you explicitly invite. We never use children’s recordings to train models, build profiles, or for any purpose other than playing them back to your family. As the account holder, you can delete any recording — or the whole archive — at any time, and when your child is old enough to have a view, the export tools mean the archive can simply be handed to them.

Why we hold it

To play your recordings back when you ask. To build your child’s timeline. To compose the book, if you want one. To share with the family members you invite. That’s the whole list.

Who can see and hear it

You, and the people you invite. Nobody else. Not LittleWeave staff (we don’t listen in unless you write to us about a specific recording and explicitly ask for help). Not advertisers — we don’t have any. Not researchers. No third party, ever, except the suppliers who store and transcribe the audio under contract for us — and they may not use it for anything else.

How long we keep it

For as long as you have an account. If you ever stop using LittleWeave, your archive stays exportable — we don’t hold memories to ransom. If you delete your account, everything is gone from our systems within 30 days (usually much sooner). Anything you’ve exported is yours and stays with you.

Your rights, under UK GDPR

• You can download a PDF of the year from the profile at any time. For a copy of the original audio, write to us.
• You can correct a transcript that misheard you, or them.
• You can delete a single recording or a child’s whole timeline from the app. To close the account itself, write to us — there is no self-serve delete button yet.
• You can ask us, in writing, what we hold about you and your family. We’ll tell you within 28 days.

Cookies & tracking

Two cookies, both from Supabase, the sign-in service we use: one keeps you signed in, the other is a one-time code that lets a sign-in link finish signing you in only from the browser that asked for it. No cookie counts visits. No Google Analytics, no Meta pixel, no advertising or cross-site tracking of any kind — and certainly not around children’s data.

On the public pages only — the home page, the prompts archive and pages like this one — we count visitors with Vercel Web Analytics. It is cookieless and sets nothing in your browser. It records the page visited, where you came from, your country and the kind of device, in aggregate — never a name or an email. It does not run on any signed-in page, so nothing about your recordings, your children or your family is ever sent to it. The cookies page has the detail.

If you need us

Write to privacy@littleweave.app or to Rarest Form Limited (UK company number 17433459), 26 Cromwell Road, Ascot, SL5 9DG, United Kingdom. A real person answers, often the same day.